📱 It’s time for a new strategy…

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Hey Reader — it’s Joe (Niche Campus) It’s time to think about what new strategies might still be relevant for you and your business. Earning income via the usual methods of ads and affiliate marketing hasn’t gone anywhere, it’s just gotten much harder to send enough traffic. But I have some evolving thoughts about pivoting into a strategy that could make sense for your business (niche site) with a focus on affiliate marketing. ~~~ This email is sponsored by… Conversion Collective Are you an…

🙈 4 MAJOR issues with writing for Google

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Hey Reader, There are 4 major issues with writing for the web right now: 1: Your content must be extraordinarily unique with information-gain in order to rank on Google 2: If your content does rank thanks to information-gain, AI spun copycat websites will completely overwhelm it 3: Google has no idea who was the original and these new competitors will likely outrank you due to “fresh site” bias 4: Search results on Google show no reliability to showing mixed content results that may actually…

💣 Google destroyed these sites

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Hey Reader I’ve had some incredible responses to emails from the last couple of weeks. The kind that make you go WOAAAAMYGOD Google sucks. Several subscribers reached out with me to share their stories about what’s happened with their sites. I think those are worth sharing to understand the impact of Google’s power and influence. And help to really hammer home the point: easy Google traffic is gone. Before the Google destruction samples, I want to tell you about something my friend, Jamie…

💀 With Google traffic dead, what’s next?

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Hey Reader Last week, I told you about how it’s clear that Google essentially hates the small publisher these days. In my opinion, and that of many SEO experts, Google has made it very clear what lies ahead—a search engine focused on “real” businesses or their own priorities via ads, shopping, etc. On the one hand, Google has had it rough with dealing with the entire size of the internet tripling, quadrupling (or more?) in the last 1-2 years. Thanks to AI content. It can’t handle sourcing,…

❤️‍🔥 SEO is finally dead, gg Google!

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Hey Reader It’s been a while since you’ve heard from me. And what a time to make a comeback. Google has been burning the world down: Niche Site Lady @NicheSiteLady Fucksake. Two of my sites hit. One absolutely did not deserve it. Pretty obvious they’ve been rooting through my GSC looking for targets. ☹️ I thought that keeping your sites separate was only needed for black hats. Not so. My mistake. 6:9 PM • Mar 8, 2024 36 Retweets 328 Likes Read 98 replies A simultaneous core and spam update…

3 Keys To Helpful Content Update Bounceback

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MacBook Pro near white open book

Hey Reader — it’s Joe (Niche Campus)
Google’s “helpful” content update (HCU) has worked its magic.
We’re now in the middle of a spam update and a core update, simultaneously.
Most post-HCU impact has already been felt for bloggers and site owners.
It was pretty harsh for a lot of us.
There has been plenty of talk and opinions about what Google is actually considering from this latest update.
Now that the dust has settled…
I think it’s a good time to tell you what I think are the three key…

3 Tips: Stop blogging like it’s 2005

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man blogging

Hey Reader — it’s Joe (Niche Campus)
I’m sure you’ve felt it.
Or at least seen it.
The Helpful Content Update has ripped apart the ‘niche site’ community.
With all the craziness, I’ve seen people’s whole income drop by half or worse, and some get so frustrated during the back-and-forth conversations that they’ve decided to leave the public niche community altogether.
Yeah, I’ve felt the drops, too, but I’m kind of built to expect it these days.
I’ve been reviewing other people’s niche sites…

How Often Should You Update Your Blog?

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How Often Should You Update Your Blog

Publishing regular blog content is essential for audience growth and search engine traffic. But so is keeping content up to date. After speaking with huge publishers who are managing hundreds or even thousands of posts, I learned that updating their content and maintaining content freshness is often considered one of their most important tasks. So let’s … Read more